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FACES of the Lowcountry Publication

Omolola “Lola” Campbell

MEET THE FACE OF A 6TH GENERATION GULLAH NATIVE

Omolola “Lola” Campbell

BINYA HILTON HEAD

At A Glance
Industry
Gullah Heritage & Retail
Years in Business
4 Years
Location
556 Spanish Wells Road Hilton Head Island, SC 29926
Services
Gullah & Lowcountry Retail, Cultural Impact Consulting, Speaking Engagements, Curated Cultural Experiences
Social
The Story

Omolola “Lola” carries her heritage with both pride and purpose, weaving the rich traditions of the Gullah culture into everything she does. As a sixth-generation native Islander, her connection to her roots runs deep, and it shines through in her work with Binya, a gift shop and cultural consulting business dedicated to preserving and sharing Gullah stories.

For Lola, this journey is deeply personal. “I’ve always had pride in my heritage,” she shares, “and I wanted to create a space where those stories could be experienced and understood.” What began as a calling has grown into something truly special, offering both locals and visitors a meaningful glimpse into a culture that has shaped Hilton Head Island in profound ways.

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Outside of work, Lola enjoys spending time with her community and family, especially her son Jaylen who inspires her daily, while continuing to carry her love for storytelling and culture into the way she lives and connects with others.

– Omolola “Lola” Campbell

Contact

Get to Know Lola
What I Love About What I Do
I love sharing the rich history and significance of Gullah culture with our community and visitors.
Values that Guide Me
Integrity and authenticity, hands down!
Client Experience
I hope they feel like they’ve been exposed to new and great things, professionalism and uniqueness.
When I'm Not Working
I enjoy spending time with family and friends, supporting my son, and exploring all the Lowcountry has to offer.
Community Involvement
I stay actively involved in the community through intentional programming, local events, and sharing Gullah culture.